Ericsson Estonia organizes annualy internal conference „Innovation Day“. Particular internal conference focuses each year on different topic. „Be focused“ was the topic for 2018 and the event took place in a new Estonian Film Museum. Conference is one day full of inspirational foreign and internal speakers & exercises. Participation is voluntary based. Innovation Day was so popular, that the registration for 250 available places to the event took only 2 or 3 days.

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I created the visual based on the main message "Be Focused" and the fact that it took place in the Film Museum. So to show these two categories I decided to center the main message and create the old movie reel effect around it. Two posters were placed always next to each other to keep the effect. Introductory presentation slides were also created for speakers.