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Ilupintsel Studio

Logo and branding

Ilupintsel Studio is a beauty salon that opened its doors in Tartu in December 2017. The salon offers a variety of services such as makeup, makeup classes, hairdressing, manicure, pedicure and massage.


In honour of the new salon opening, they needed a new logo that would reflect the nature of the business – elegance and femininity. In creating the logo, I took into account their wishes, and also included the makeup brush motif in the logo.


In addition to the logos, there was a desire to get a uniform visual appearance for the entire interior, and for that purpose we designed the door and window stickers, the banner next to the front door, the price list on the wall, business cards and stickers. For each product, special materials were selected, that would carry the style and elegance.

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